What Previous Attendees Say

Earlier 1, 2 and 5-day courses have included participants from Accenture, Ernst & Young, Siemens, Belgacom, Nike, Novartis, Astra Zeneca, Kodak, Toshiba, Bayer, Royal Mail, Deka Bank, SAP, Vok Dams, MCI and many others.

Here is what some of them say:

  • "This course has given me the tools to measure the unmeasurable"
  • "Made what is percieved as a complex subject easy to comprehend"
  • "I would certainly recommend that anybody invloved in the industry should take this course"
  • "I remember you and your 1 day course on ROI as one of my most useful and interesting experiences in my long MICE life!"
  • "We thought we were doing fine in setting objectives for our events. Now we learned we were only at level 1, with 4 more to go!"

Meeting Architecture - Designing Meetings for
Results (2 days)

Thursday 3 September (09:00) - Friday 4 September (15:30)

The Meeting Architect designs the meeting content and format, working with meeting owners to set detailed objectives and plan the experience of the participant before, during and after the meeting.

Meeting value can only be delivered through the behaviour of participants and the Meeting Architect draws on a wide range of social sciences and applies the knowledge of many different industries and professions to the task of creating value to meeting stakeholders.

This practical course includes a wide range of tools and concepts, including the latest technologies in audio visual support, recordings, online programs, social networking tools, virtual meetings, presentation design and much more.

The task of planning effective meetings is made easy by use of the Meeting Architecture Process (MAP) which will be applied to a number of case studies.

To read more about Meeting Architecture you may download the Meeting Architecture Manifesto, a document written by 40 industry opinion leaders from 18 different countries.

What you will learn

  • The theory of Meeting Architecture, how to design meeting content and format for greater value to stakeholders
  • The latest research in sciences such as psychology, sociology, social neurology, musicology and cognitive sciences and its application to the meeting experience
  • A range of different meeting formats and tools to enhance the learning, networking and motivational experience of the participants
  • Effective presentation design and speaker support
  • Using the Meeting Support Matrix and Meeting Architecture Process in practical meeting design exercises

Who should attend

Anyone involved in the planning of meetings and events to ensure the maximum value to stakeholders, such as corporate and association meeting planners, agencies, production companies and meeting venues.

Faculty 

 

Maarten Vanneste

Dr. Elling Hamso 

Course fee and registration

The course fee includes:

  • The book ‘Meeting Architecture – A Manifesto’ by Maarten Vanneste
  • The Meeting Architecture Process (MAP) workbook
  • Lunch and coffee

The course fee is € 575

You may cancel your registration and receive a full refund up to 7 days before the course starts.

 

Add-on Courses

The following courses are recommended in addition to Meeting Architecture:

Monday - Tuesday: ROI Methodology Basics and SenseiROI Online Case Study Workshop

Monday: Building Better Budgets with ROI Forecasting 

Tuesday: SenseiROI Online Case Study Workshop

Wednesday: Survey Design 

 MONDAY

TUESDAY 

WEDNESDAY 

 THURSDAY

 FRIDAY

 Event ROI Certification Course

 ROI Basics and SenseiROI Case Study Workshop

 Survey Design

 Meeting Architecture - Designing Meetings for Results

Better Budgets with ROI Forecasting

SenseiROI Case Study Workshop 

Hotel accommodation

Hotel accommodation at Radisson Blu St. Helens Hotel, Stillorgan Road, Dublin:

Single room (including breakfast) € 110

Double room (including breakfast) € 120

Single room full board (including breakfast and dinner) € 140

Double room full board (including breakfast and dinner) € 200

To book hotel accommodation, go to www.radissonblu.ie/sthelenshotel-dublin, select your dates and then 'More search options' and Promotional code 'roibb' for Bed & Breakfast and 'roifb' for Full Board to get the special discount rates.

 

Travel

Dublin Airport is ranked 3rd in Europe for number of flights to and from other European airports, serving more than 140 European destinations.

Note that most airtravel search engines do not include Ryanair and other low cost airlines

www.kayak.com searches flights and takes you directly to the airline booking page

www.ryanair.com has a large number of cheap flights to Dublin

www.low-cost-airline-guide.com lists low cost airlines operating from Dublin

www.dublinairport.com Flight Information menu has information about arrivals and departures, including a list of all airlines operating at the airport 

        

  

Radisson Blu St. Helens Hotel is only 16 km from the airport and served by Aircoach every 10 - 15 minutes, journey time 30 - 50 minutes. Taxi takes 20 - 30 minutes (through the tunnel) and costs around € 25.  

Contact

If you have questions about this course or ROI Week in general, please feel free to contact:

Dr. Elling Hamso
Managing Partner
European Event ROI Institute

Telephone: 0047 90 12 24 18
E-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 
 

The European Event ROI Institute represents the ROI Institute Inc. and the Phillips ROI Methodology in the meetings and event industry in Europe. 

EIBTM and the European Event ROI Institute have joined in a partnership to roll out the ROI Methodology to the meetings and event industry in Europe