Why attend
If you are being challenged to:
- Deliver more event value for less money
- Increase participant engagement to be more effective
- Plan cost effective events with shorter lead time
- Justify event budgets, especially in difficult economic times
Here are 10 good reasons to join:
- Sustain or increase event budgets in difficult times
- Increase your number of customers by offering a competitive service
- Understand your customers and their issues better
- Focus on required business objectives and outcomes
- Be measurable for results based on the money spent
- Reduce wasted budget
- Demonstrate that the events you organise are a good investment
- Add an extra dimension to proposals – unique selling points that few competitors match
- Demonstrate higher value of your service
- Increase the effectiveness of your organisation to win more contracts and clients
During the 2 days workshop you will learn:
- How to apply the 6 levels of objectives to an event in your own organisation
- How to set measurable objectives / KPIs on every level and how to calculate ROI
- Different data collection methods and how to analyse the data
- About the impact of non-monetary values on financial results
- How to present results to different stakeholder